How to Have Success with Off-the-Shelf Content

By |2017-08-10T09:00:35+00:00August 10th, 2017|Association Management, Budgets and ROI, eLearning, Employee engagement and reterntion, Instructional Design, Learning Management Systems, Learning Theory, microlearning, Project Management, Strategic Planning, Tips and Tricks, Training and Development|

You already know that off-the-shelf content can save your organization time and money. These courses are built for a wide audience and are applicable in almost any setting. Almost. Occasionally, you’ll choose a course on [...]

What Do I Need in an LMS? I’m Looking to Market and Sell eLearning.

By |2017-03-02T09:00:05+00:00March 2nd, 2017|Association eLearning Blog, Association Management, Budgets and ROI, eLearning, Learning Management Systems, Member Engagement and Retention, Strategic Planning, Uncategorized|

Let’s say you’re an association. You want to start delivering online courses for certification and credentialing for your members. You’ve heard this increases memberships and brings in non-dues revenue. Now, how do you get started? [...]

RF, Please…Why an RFP Isn’t the Best Method For Choosing an LMS Vendor

By |2016-07-28T09:00:26+00:00July 28th, 2016|Association eLearning Blog, Association Management, Budgets and ROI, eLearning, Featured Post, Learning Management Systems, Mobile Learning, Strategic Planning, Training and Development|

Analyst John Leh says there are 700 LMS vendors in the industry. That means there are a lot of options, with a lot of features, a lot of variations, and a lot of sales teams [...]

The Importance of Implementing a Marcom Strategy for Continuing Education

By |2015-10-22T09:15:00+00:00October 22nd, 2015|Association eLearning Blog, Association Management, Budgets and ROI, Communications, eLearning, Marketing, Project Management, Strategic Planning, Uncategorized|

"What is a marcom strategy and why do I need one for continuing education?" you might ask yourself. Sounds like a buzz word right? Marcom or marketing communications, is the branch of marketing that decides [...]

7 Things About eLearning Your CEO/Executive Director Wants to Know

By |2015-09-03T09:15:16+00:00September 3rd, 2015|Association eLearning Blog, Association Management, Budgets and ROI, eLearning, Instructional Design, Learning Management Systems, Marketing, Project Management, Strategic Planning, Uncategorized|

You've decided that it's time to move your courses online. Membership numbers seem stagnant and renewals are decreasing. As an Education Director, you see the writing on the wall, and have decided that eLearning is [...]

The Benefits of SaaS: Hosted LMS

By |2015-07-23T09:15:28+00:00July 23rd, 2015|Association eLearning Blog, Association Management, Budgets and ROI, Communications, eLearning, Learning Management Systems, Member Engagement & Retention, Online Communities, Project Management, Strategic Planning|

SaaS stands for Software as a Service. It means software that is hosted on the provider’s servers instead of servers in-house. So, when an LMS provider say they have a SaaS LMS, they’re really saying [...]

Is It Time to Assess Your eLearning Course Audience?

By |2015-04-30T09:15:04+00:00April 30th, 2015|Association eLearning Blog, Association Management, Budgets and ROI, Communications, eLearning, Marketing, Member Engagement & Retention, Online Communities, Project Management, Strategic Planning|

You’re offering courses online. You think the content is relevant. So, where are your learners? Maybe it’s time to assess your eLearning course audience. You might not be familiar with market segmentation or demographic and [...]

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